Mobile technology has vastly changed the way in which businesses and organizations communicate with employees, employers, as well as consumers; in addition, companies are able to use mobile technology in advertising.
In fact, the main reason why mobile technology is not controlling the way in which most companies do business is the fact that many databases do not operate, communicate, with mobile devices.
However, consumer demand may make it necessary for businesses to respond and create this type of technology. Many banks as well as credit card companies have simplified using their cards/branches by offering mobile applications, which also provides a means of advertising for these companies as well.
Simplifying the world is what consumers want, and with so many people on the go, mobile apps, as well as usage will only multiply; causing businesses to change with the times.